Managing your reputation online is extremely important in the business world.
Are you paying to what people are saying about your business online? Is your business reputation impacted by negative information or testimonials being posted about your business? Are you proactive or reactive? Those are just a couple of questions you should be asking your self about your online presence. If you are not monitoring your business and building a solid online reputation you need to start. I came across this brief article and it made me look at my own business and the steps I need to take to be proactive with my businesses and...
read moreSCORE WNC Success Story
SCORE recently contacted Think It Studio and asked if they could write an article about us and the TC150 website. SCORE is a national organization that works with businesses to assist with business planning. Here is an excerpt from that article. The Web Is a Wide-Open World for Small Businesses The Web has become the world’s biggest shopping center, a 24/7 marketplace where people can shop for any product or service from anywhere. It’s also the perfect place for entrepreneurs interested in setting up shop quickly with a minimum of...
read moreTransylvania County Sesquicentennial Website is Launched
Think It Studio is excited to announce the launch of the Transylvania County Sesquicentennial web site – www.tc150.com. The site was designed by Think It Studio owner, Katy Rosenberg and developed by Brevard Multimedia. The site design has a wonderful textured feel about it that helps to communicate the historical journey of Transylvania County. It has a blend of the old and new pulls the viewer into the site. The site is encouraging viewers to “share their stories” about Transylvania County as well as participate in posting...
read moreHow to make your website work for YOUR small business
Website can be broken down into two main categories; online brochures or resources of knowledge, opinions, products and media that portray your business as an authority in your industry. In order for most websites to succeed you must give them the attention and content to cultivate growth. Websites need the right content as well as the correct framework and behind the scenes information (ie: title, description and keywords) to be seen by the search engines as a viable resource not to mention the site needs a certain aesthetic appeal and ease...
read moreWhat is your signature saying?
Email signatures are sometimes a forgotten marketing tool. In this post I will talk about what a good signature looks like and some tools to make it a little more interesting. Let’s first talk about some do’s and don’ts with your email signature. Do make sure it is clear and concise. Your name name, company name, email address and phone number should always be included in your signature. Don’t make people hunt down how to contact you. Don’t included your company logo, although this might sound different from...
read more5 Tips for your website
A website is essential to every business in today’s world. It is an absolute must. Compare it to not advertising in the phone book ten years ago. If a person wants to know more about anything, the first place they turn is the internet, which is available 24 hours a day, 7 days a week. With search engines, such as Google.com or Yahoo.com, the information they are looking for can be found in seconds. This is even more the case as more and more people are using their cell phones to access the world wide web. If people are looking...
read moreAre You Thinking About A Website?
By answering five basic questions, you will lay the foundation for your website which will allow you to develop an online presence that meets your business goals and encourages visitors to return to your site time after time. The five questions to be answered are: 1) Who is your target audience, 2) What are the goals and objectives of your site 3) What does a visitor expect from your site, 4) What do you want the visitor to leave with, and 5) Why should a visitor return to your site? 1. Who is your target audience? Defining the target audience...
read moreLeverage Social Media For Better Marketing
Social Media is quickly becoming the best way small businesses can market to their consumers. In this post I will discuss some of the key players in the social media game and how to begin using them for your business. There is a very important preliminary step that needs to be taken before diving into these social networking platforms. Come up with a marketing plan just as you would with your print advertising. Think about goals, desired outcome and ways to measure your success through this new marketing avenue. If you have a clear...
read moreChamber Hosts Carnival Fun!
For a couple of hours late Tuesday, the Porter Center on the campus of Brevard College turned into a center of commerce. The Brevard/Transylvania Chamber of Commerce hosted its annual business expo, complete with a carnival atmosphere, providing an opportunity for local businesses and non-profit organizations to meet each other as well as members of the general public. Participants and organizers were pleased with the turnout. Roughly 50 businesses and other organizations had booths at the event, which featured clowns, door prizes, food and...
read moreWhat is a CMS (Content Management System) and why do I need it?
You are about to get a website built for your business. Having found a good web design house, you are looking forward to seeing the results of their creative efforts. So far so good. Once the website is setup, and the customers start rolling in, you will want to make ongoing changes. These could be very small, such as changing a phone number, or adding a news item. New products, or shifts in business direction, will necessitate larger updates to the site. Chances are, though, you will still be happy with the design, and it’s just the text...
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